01 March 2009

Step Up

Song: "Unbelievable" by The Sleepy Rebels

I usually have the TV on at all times, even if I'm not watching...just to have background noise, but when I hear this song I stop whatever I'm doing. And to my surprise it turned out to be a JCPenney's commercial. .

They are really trying to stay relevant these days with this new roster of designers including:

Kimora Lee Simmon's Fabulosity
Allen B. Schwartz's (of A.B.S.) Allen B.
Charlotte Ronson's I ♥ Ronson, which is on sale as we speak!

Let's see if all these changes translates into increased sales.

They have certainly got my attention. They are building one close by at the Manhattan Mall, so by the time Easter comes, I'll be ready. Yes, I gave shopping up for Lent.